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Natura.net web site is chosen the Site of the Year - iBest Grand Prix 2003
Segment: Manufacture
After three years from its launching, the relationship web site Natura communities receives the main prize Brazilian’s Internet - the Grand Prix - by Academy iBest 2003, adds it other prizes received during this period. “It is the recognition of a great work carried through for the technological professionals of Natura, its partners and marketing, becoming the Natura.net web site the biggest reference in the direct market of sales in Brazil”, said Faldini Landmark, manager of services of Internet of Natura.net. The awarding ceremony was carried through in Via Funchal, in São Paulo, in May of this year. Besides receiving the main prize from the night to the side from the Bradesco, that received the Grand Prix for the popular jury, the Natura was three-times in its category of Industry of Hygiene, Cleanness and Druggist for the two juries: academy and popular jury.
The Natura.net takes care of six great Natura communities currently between them: consultants, final consumer, force of sales, the press, professionals of health and collaborators, where it represented 36% of the total volume of order of Natura in 2002. With these numbers the web site also appeared in 12º place in sales B2B and 39º in sales B2C in ranking of the 100 Greater of the E-Commerce of magazine INFO Exame that was published in last May. “It is important to stand out that in the case of sales to the final consumer, always it will have the attendance and the bonification for sales for a Natura consultant. That is a rule of the plan of marketing of the Natura and is reflected technology in Natura.net”, said Fábio Mengozi, controlling-generality of the unit business-oriented Natura.net.
InfoSERVER is one of the main technological partners in the development of solutions for the canals of relationship in the web site for the communities Consuming Final and Force of Sales. “We are very satisfied with the work carried through for InfoSERVER in these years of partnership. Its consultants have helped us to analyze, develop and improve the applications that facilitate the tasks of some users who use the web site, such as Manager Marketing, Sales Promoters, Natura’s consultants and its customers”, said Mengozi.
The technological partner has used tools to develop ASP, SQL Server 2000 database and Microsoft Web IIS server to develop these applications that are integrated to an environment built with the best technologies to support the Natura.net environment that also uses Java platform with servers BEA Weblogic and Oracle and Sybase databases. “We believe in the partnership between InfoSERVER and Natura, because are two very visionary young companies and that are reinventing day by day to take care of their customers and collaborators. I am certain that we will grow together with Natura because we are prepared for the new challenges when offering solutions of IT lined up with the businesses of ours customers”, enraptured Jose Fernandes, InfoSERVER’s manager business responsible for Natura’s account.
About Natura:
In 34 years, the history of Natura can be summed up in the constant research of the accomplishment of dreams, in the belief of the people, the importance of the relations and the possibility of the improving. Believing since its birth, in 1969, in the personalized consultation as consuming the way more adjusted it to enter in contact with its lines of treatment, making Natura choosing sale direct, growing the personalized attendance. In years 80, Natura gains force with the addition of new entrepreneurs, new companies, new products and new markets, generating conditions for a great expansion.
The vertiginous growth and a new conjuncture of market had made with Natura entered in exaggeration in relation to its future. Thus, in 1989, the fusing of the companies and an ample reorganization had given beginning to the constitution of the current Natura.
At the moment, Natura counts on a picture of 2.700 collaborators and 300 thousand Consultants in Brazil. In 2002, its volume business-oriented was of the order of R$ 1,9 billion. Besides acting in the Brazilian market, the company also is present in Latin America, with operations in Argentina, Chile, Peru and Bolivia. |
Visit the site: www.natura.net |
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